Meriton unveils new brand to reflect its evolution as a long-term partner to the HVAC industry.

Today, we’re introducing the new Meriton brand. As Meriton has evolved, so has the need for a clearer, more consistent way to show up in the market. Today, Meriton is a national alliance of HVAC manufacturer representatives, built on partnership, local leadership, and a long-term commitment to our customers and manufacturer partners. At the core of our brand is a commitment we already live every day: Building Partners for Life. The new Meriton brand reflects that commitment and clarifies how we work together to support what’s already strong in local markets. You’ll see that story reflected in our new logo, including the Spark. The Spark represents the strengths and contributions of the people and operating companies behind Meriton, coming together to form a unified alliance. This is not a change in who we are. It’s a clearer expression of who we’ve become and where we’re headed next. Learn more about the new Meriton brand: https://prn.to/3NYNT8g